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La calidad ambiental en Necochea: las innovaciones en la gestión y las certificaciones turísticas

Author

Listed:
  • Maffioni, Julieta
  • Bertoni, Marcela
  • Faginas, Valeria L.

Abstract

La calidad de los destinos turísticos del litoral depende de la gestión de la sustentabilidad, por lo que deben plantearse innovaciones que respondan a la planificación estratégica del destino, articulando acciones del poder público y privadas en el proceso de gestión territorial. En Necochea la renovación se planteó, desde la última década, en sucesivas iniciativas asociadas a la mejora del espacio costero y del espacio urbano. Entonces, se evalúan las innovaciones competitivas que se están llevando a cabo en Necochea que repercuten en la calidad ambiental analizando los ejes de innovación y el grado de aplicación de certificaciones de calidad turística o gestión medioambiental en los balnearios y hoteles. La conclusión es que la innovación implementada orientada a la renovación del destino y a la consecuente construcción de competitividad es incremental con una tendencia definida hacia la mejora de la calidad ambiental por la aplicación de los sistemas de certificaciones.

Suggested Citation

  • Maffioni, Julieta & Bertoni, Marcela & Faginas, Valeria L., 2016. "La calidad ambiental en Necochea: las innovaciones en la gestión y las certificaciones turísticas," Nülan. Deposited Documents 2518, Universidad Nacional de Mar del Plata, Facultad de Ciencias Económicas y Sociales, Centro de Documentación.
  • Handle: RePEc:nmp:nuland:2518
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    References listed on IDEAS

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    Keywords

    Calidad Ambiental; Innovación; Necochea;

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