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El análisis biográfico para comprender al emprendedor 2.0 que decide estratégicamente

  • Gentile, Natacha
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    En el ámbito de la economía de red es incipiente la contribución de la literatura sobre el análisis de las acciones, motivaciones y desempeño de las empresas creadas por emprendedores virtuales (avapreneurs) y en particular del comportamiento específico de sus protagonistas, cuando además éstos son jóvenes. Estudiar el accionar de estos actores (avapreneurs jóvenes) a través de su propio relato resulta cada vez más importante dada la necesidad de comprender situaciones y vivencias personalísimas, al momento de gestionar la empresa virtual. De acuerdo a este planteo, el objetivo del trabajo es comprender las motivaciones y las acciones presentes en la vida de un emprendedor virtual, a partir de reconstruir su experiencia biográfica.

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    File URL: http://nulan.mdp.edu.ar/1849/
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    Paper provided by Centro de Documentación, Facultad de Ciencias Económicas y Sociales, Universidad Nacional de Mar del Plata in its series Nülan. Deposited Documents with number 1849.

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    Date of creation: Jul 2013
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    Handle: RePEc:nmp:nuland:1849
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