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The office furniture market in China

CSIL Market Research The office furniture market in China provides office furniture market size, historical trends of office furniture production and consumption, imports and exports. The report is enriched by an in-depth analysis of the competitive system in terms of company dimension, manufacturing locations and product breakdown. Figures on sales and estimates on market shares of the leading office furniture manufacturers operating in China are also available (total office furniture production and segments: seating, operative desks, executive furniture, storage, wall to wall units). Short profiles of the top office furniture manufacturers are also available. Office furniture production is reported by segment (office seating, operative desks, executive furniture, office storage, wall to wall units). The analysis of supply includes also product sub-segments (i.e. chairs by type, office desks by type) and materials used. The figures are given for a medium term span (2010-2016) giving an indication of the market trend. Office furniture imports and exports are broken down by country and geographical area of origin/destination. A focus on the domestic market includes average prices declared by companies during the survey, sales by region and by main customers (public sector, foreign multinationals, big and middle private companies, small private companies, independent white collars, banking/insurance). Data on the distribution system are also provided, with sales broken down by distribution channels and kind of customers. Analysis of price levels is included, with a particular focus on office swivel chairs where brand positioning is given on the bases of the number of units manufactured by single company and average price. An analysis of the market potential focuses on construction sector, Chinese richest cities, luxury retail location, trends in the hospitality sector and the commercial lighting fixtures segment. Over 100 addresses of key operators are included. The study has been carried out involving direct interviews with more than 120 sector firms and distributors operating on the Chinese market.

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Paper provided by CSIL Centre for Industrial Studies in its series CSIL reports with number S66.

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Length: 84 pages
Date of creation: Jul 2017
Handle: RePEc:mst:csilre:s66
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