And Action: TV Sentiment and the US Consumer
With a novel dataset, we test whether sentiment in TV news can be used as a proxy for consumer sentiment in order to explain changes in private consumption growth in the United States. The University of Michigan Index of Consumer Sentiment is taken to compare its explana- tory power with TV sentiment in classical consumer behavior models. We _nd that TV sentiment can be used at least as good a proxy for consumer sentiment as the Index of Consumer Sentiment, while TV sentiment can best explain private consumption behavior with personal income and sav- ings.
|Date of creation:||Nov 2010|
|Contact details of provider:|| Postal: Leonhardstrasse 21, CH-8092 Zürich|
Phone: +41 44 632 42 39
Fax: +41 44 632 12 18
Web page: http://www.kof.ethz.ch
More information through EDIRC
When requesting a correction, please mention this item's handle: RePEc:kof:wpskof:10-268. See general information about how to correct material in RePEc.
For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: ()
If references are entirely missing, you can add them using this form.