IDEAS home Printed from https://ideas.repec.org/p/hhs/cbsinf/2005_006.html
   My bibliography  Save this paper

Cross cultural usability testing

Author

Listed:
  • Clemmensen, Torkil

    (Department of Informatics, Copenhagen Business School)

  • Goyal , Shivam

    (Department of Design)

Abstract

In this paper, we present the results of a pilot study in Denmark of cross cultural effects on Think Aloud usability testing. We provide an overview of previous research on cross cultural usability evaluation with a special focus on the relationship between the evaluator and the test user. This relation was studied in an experiment with usability testing of a localized clipart application in which eight participants from Denmark and India formed pairs of evaluator-test user. The test users were asked to think aloud and the evaluators’ role were to facilitate the test users thinking aloud and hereby identify usability problems with the clipart application. Data on the evaluators’ and test users’ behaviour were recorded and analyzed by coding and summarizing statistics on these behavioural events. The results show that Think Aloud Usability Test of a localized application is most effectively performed, in terms of number of think aloud events and number of usability problems found, when both the evaluators and the test users are local. These results are however limited to the Danish context and need to be investigated in other cultural settings.

Suggested Citation

  • Clemmensen, Torkil & Goyal , Shivam, 2006. "Cross cultural usability testing," Working Papers 2005-6, Copenhagen Business School, Department of Informatics.
  • Handle: RePEc:hhs:cbsinf:2005_006
    as

    Download full text from publisher

    File URL: http://openarchive.cbs.dk/cbsweb/handle/10398/6474
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    Cross Cultural Usability Testing; International Usability Testing;

    JEL classification:

    • O30 - Economic Development, Innovation, Technological Change, and Growth - - Innovation; Research and Development; Technological Change; Intellectual Property Rights - - - General

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hhs:cbsinf:2005_006. See general information about how to correct material in RePEc.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: . General contact details of provider: https://edirc.repec.org/data/cbschdk.html .

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Lars Nondal (email available below). General contact details of provider: https://edirc.repec.org/data/cbschdk.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service hosted by the Research Division of the Federal Reserve Bank of St. Louis . RePEc uses bibliographic data supplied by the respective publishers.