Consumers` Punishment and Rewarding Process via Purchasing Behavior
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References listed on IDEAS
- Julian Birkinshaw, 1996. "How Multinational Subsidiary Mandates are Gained and Lost," Journal of International Business Studies, Palgrave Macmillan;Academy of International Business, vol. 27(3), pages 467-495, September.
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KeywordsEthics; Management; Consumer ideologies; Purchasing behavior; Consumer lobbying;
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