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Climate-Conscious Bank Customers

Author

Listed:
  • Clément Mazet-Sonilhac

    (Bocconi University [Milan, Italy])

  • Jean-Stéphane Mésonnier

    (ECON - Département d'économie (Sciences Po) - Sciences Po - Sciences Po - CNRS - Centre National de la Recherche Scientifique, Centre de recherche de la Banque de France - Banque de France)

Abstract

We study how retail depositors behave when their bank is publicly accused of contributing to climate change by funding fossil fuel companies. Using data on environmental NGO campaigns targeting French banks between 2010 and 2020, we construct a time-varying index of each bank's "brown" reputation. We combine this measure with granular data on household deposits to assess how such reputational shocks affect deposit demand. Sight deposits decline following negative publicity, and the effect becomes significantly stronger after a 2017 reform that removed transaction costs for switching checking accounts between banks. Last, using a large sample of new mortgage loans, we also show that browner banks face a relatively lower demand for housing loans and adjust by offering slightly lower loan rates. The results suggest that depositors act on their environmental preferences when frictions affecting bank mobility are low enough.

Suggested Citation

  • Clément Mazet-Sonilhac & Jean-Stéphane Mésonnier, 2026. "Climate-Conscious Bank Customers," Sciences Po Economics Publications (main) hal-04350378, HAL.
  • Handle: RePEc:hal:spmain:hal-04350378
    Note: View the original document on HAL open archive server: https://sciencespo.hal.science/hal-04350378v4
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    Keywords

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    JEL classification:

    • G21 - Financial Economics - - Financial Institutions and Services - - - Banks; Other Depository Institutions; Micro Finance Institutions; Mortgages
    • G51 - Financial Economics - - Household Finance - - - Household Savings, Borrowing, Debt, and Wealth
    • Q54 - Agricultural and Natural Resource Economics; Environmental and Ecological Economics - - Environmental Economics - - - Climate; Natural Disasters and their Management; Global Warming

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