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Potential contribution of the socio-economic approach to management to a better integration of CSR norms and economic standards: Case study of a pastry company

Author

Listed:
  • Henri Savall

    (MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon, ISEOR - Institut de Socio-économie des Entreprises et des ORganisations - Institut de socio-économie des entreprises et des organisations)

  • Veronique Zardet
  • Péron Michel

    (ISEOR - Institut de Socio-économie des Entreprises et des ORganisations - Institut de socio-économie des entreprises et des organisations)

  • Marc Bonnet

    (ISEOR - Institut de Socio-économie des Entreprises et des ORganisations - Institut de socio-économie des entreprises et des organisations, MAGELLAN - Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon)

Abstract

Purpose – The objective of this paper is to propose a generic contingency approach to a standardized CSR through socio-economic approach to management. Design/methodology/approach – The paper draws on a specific approach to management research referred to as " qualimetrics intervention-research". Findings – The outcome of the research presented in this paper is to propose an innovative approach to CSR which consists in a "Socially Responsible Capitalism". Originality/value – The proposed approach to socially responsible capitalism is not an utopia: the paper presents hands-on tools management tools and concepts which have been experimented in over 1,400 companies in 34 countries.

Suggested Citation

  • Henri Savall & Veronique Zardet & Péron Michel & Marc Bonnet, 2014. "Potential contribution of the socio-economic approach to management to a better integration of CSR norms and economic standards: Case study of a pastry company," Post-Print halshs-04660923, HAL.
    • Handle: RePEc:hal:journl:halshs-04660923
    as

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