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La communication de recrutement à l’épreuve des digital natives

Author

Listed:
  • Chloé Guillot-Soulez

    (Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon)

  • Sébastien Soulez

    (Laboratoire de Recherche Magellan - UJML - Université Jean Moulin - Lyon 3 - Université de Lyon - Institut d'Administration des Entreprises (IAE) - Lyon)

Abstract

L'objectif de ce chapitre est d'effectuer une synthèse des résultats académiques sur la communication de recrutement face aux digital natives. Ce chapitre fournit une vision critique des « spécificités » des digital natives en termes de communication de recrutement ainsi que des implications managériales à destination des recruteurs.

Suggested Citation

  • Chloé Guillot-Soulez & Sébastien Soulez, 2015. "La communication de recrutement à l’épreuve des digital natives," Post-Print halshs-01152600, HAL.
  • Handle: RePEc:hal:journl:halshs-01152600
    as

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