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Personal networks management and competitive intelligence in French SMEs

Author

Listed:
  • Catherine de La Robertie

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

  • Norbert Lebrument

    (CRCGM - Centre de Recherche Clermontois en Gestion et Management - UdA - Université d'Auvergne - Clermont-Ferrand I - ESC Clermont-Ferrand - École Supérieure de Commerce (ESC) - Clermont-Ferrand)

Abstract

Little empirical research has been conducted on competitive intelligence in French SMEs. The influence of SMEs' top decision makers' personal networks on competitive intelligence practices' development remains to be explored. This paper aims at studying and measuring this influence. To do so, a literature review of both competitive intelligence and social capital fields led us to construct a conceptual model based on four hypotheses. Data from 193 questionnaires are analysed through a PLS regression. These ques-tionnaires were filled out by French SME high-tech dedicated to information, telecom and audio-visual technologies. The results provide support for the four hypotheses. The results showed that personal networks of decision makers influence positively the development level of competi-tive intelligence practices in high-tech French SMEs.

Suggested Citation

  • Catherine de La Robertie & Norbert Lebrument, 2012. "Personal networks management and competitive intelligence in French SMEs," Post-Print halshs-00763095, HAL.
  • Handle: RePEc:hal:journl:halshs-00763095
    as

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