IDEAS home Printed from https://ideas.repec.org/p/hal/journl/halshs-00733472.html
   My bibliography  Save this paper

Théorie de la diffusion de l'innovation de Rogers et traçabilité : Application au secteur de la datte tunisienne

Author

Listed:
  • Meriam Karâa

    (CRET-LOG - Centre de Recherche sur le Transport et la Logistique - AMU - Aix Marseille Université)

  • Joëlle Morana

    (LET - Laboratoire d'économie des transports - UL2 - Université Lumière - Lyon 2 - ENTPE - École Nationale des Travaux Publics de l'État - CNRS - Centre National de la Recherche Scientifique)

Abstract

La traçabilité est considérée comme une réponse à l'état d'incertitude lié aux crises alimentaires de la fin du XXe siècle. Pour le cas de la filière des dattes tunisiennes, la traçabilité -en tant que démarche de management stratégique- apparaît dans certains cas selon nous, comme une innovation managériale toujours en phase d'adoption. Une étude en ce sens est effectuée auprès de trois entreprises tunisiennes totalement exportatrices de la filière dattes. Les résultats de l'analyse nous permettent d'élaborer les déterminants de l'adoption de la traçabilité rattachés à certains éléments de la théorie de la diffusion et de l'adoption d'une innovation de Rogers (1962, 2003).

Suggested Citation

  • Meriam Karâa & Joëlle Morana, 2011. "Théorie de la diffusion de l'innovation de Rogers et traçabilité : Application au secteur de la datte tunisienne," Post-Print halshs-00733472, HAL.
    • Handle: RePEc:hal:journl:halshs-00733472
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a search for a similarly titled item that would be available.

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:halshs-00733472. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.