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Strategic and operational patent management in the case of intensive licensing : how to deal with the organisational questions ?

Author

Listed:
  • Cécile Ayerbe

    (GREDEG - Groupe de Recherche en Droit, Economie et Gestion - UNS - Université Nice Sophia Antipolis (1965 - 2019) - CNRS - Centre National de la Recherche Scientifique - UniCA - Université Côte d'Azur)

  • Liliana Mitkova

    (OEP - Organisation et Efficacité de Production - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12)

Abstract

The research dedicated to patent management recognises that strategic and organisational issues are closely linked. The aim of this research is therefore precisely to explain the organisational arrangements in the different phases of patent management, as part of an external exploitation strategy via an active licensing policy. In so far, it aims at focusing on the management of patent within an open system perspective which recognises the importance of external transfer and acquisition of patent rights. It is based on an analysis of the Thomson case, a first rate French applicant in the field of consumer electronics and digital technologies. Thomson follows intensive licensing activities of internally developed but also acquired patent rights. From that point of view, this case is particularly relevant to analyse how a firm arranges its organisational structure while considering the management of its patent portfolio within an open system approach.

Suggested Citation

  • Cécile Ayerbe & Liliana Mitkova, 2011. "Strategic and operational patent management in the case of intensive licensing : how to deal with the organisational questions ?," Post-Print halshs-00723420, HAL.
    • Handle: RePEc:hal:journl:halshs-00723420
    as

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