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Étude de la veille stratégique dans des PME chinoise

Author

Listed:
  • M.C. Chalus-Sauvannet

    (CERAG - Centre d'études et de recherches appliquées à la gestion - UPMF - Université Pierre Mendès France - Grenoble 2 - CNRS - Centre National de la Recherche Scientifique)

Abstract

Les mutations de environnement depuis les années 80 sont sources d'incertitudes qui se renforcent d'année en année et trouvent leur justification dans la crise qui touche l'économie mondiale depuis 2008. De nombreux travaux ont étudié les dispositifs de veille stratégique permettant de réduire les incertitudes et de saisir les opportunités dans un contexte turbulent, mais peu ont étudié les pratiques de veille stratégique dans des PME chinoise.

Suggested Citation

  • M.C. Chalus-Sauvannet, 2009. "Étude de la veille stratégique dans des PME chinoise," Post-Print halshs-00528876, HAL.
    • Handle: RePEc:hal:journl:halshs-00528876
    Note: View the original document on HAL open archive server: https://shs.hal.science/halshs-00528876
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