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Value creation in the wine industry—a bibliometric analysis

Author

Listed:
  • Eduardo Sánchez-García

    (Universidad de Alicante / University of Alicante)

  • Javier Martínez-Falcó

    (Universidad de Alicante / University of Alicante)

  • Bartolomé Marco-Lajara

    (Universidad de Alicante / University of Alicante)

  • Nikolaos Georgantzís

    (BSB - Burgundy School of Business (BSB) - ESC Dijon-Bourgogne, CEREN - Centre de Recherche sur les Entreprises - BSB - Burgundy School of Business (BSB) - ESC Dijon-Bourgogne)

Abstract

The main aim of this study is to analyze the literature pertaining to value creation in the wine industry developed in the last two decades, identifying the main contributors such as leading institutions, authors, and countries, and uncovering the main subfields developed by researchers in this area. Bibliometric methods have been used to carry out this research, particularly the R package Bibliometrix®. The results unveil, besides the most relevant contributors, the main subtopics developed in the field of study. It is concluded that value creation is a key factor of success in the wine industry, playing academic research a leading role in revealing consumer trends, health benefits of wine, grape biodiversity, technological developments applicable to production processes, quality improvements of grapes and wines, sustainable practices, brand positioning and other sources of competitive advantage. This research can be of great significance to researchers, policymakers, and managers in the wine industry.

Suggested Citation

  • Eduardo Sánchez-García & Javier Martínez-Falcó & Bartolomé Marco-Lajara & Nikolaos Georgantzís, 2024. "Value creation in the wine industry—a bibliometric analysis," Post-Print hal-05841728, HAL.
    • Handle: RePEc:hal:journl:hal-05841728
    DOI: 10.1007/s00217-023-04451-2
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