Building retail supply chain resilience through collaborative logistics for last-mile delivery

This study employs a qualitative case study approach to explore how collaborative logistics pooling enhances last-mile delivery performance and strengthens supply chain resilience in the retail sector. Data were collected through semi-structured interviews, roundtable discussions, and on-site observations with stakeholders involved in a real-world pooling initiative. By analysing a real-world logistics pooling initiative, the research identifies how shared logistics resources, such as transportation and warehousing, address key challenges in modern supply chains, including cost efficiency, environmental sustainability, and adaptability to disruptions. The study reveals significant cost savings, enhanced flexibility, improved visibility, and stronger collaboration among stakeholders. Consolidated deliveries and optimized routes reduced transportation costs and carbon emissions. Shared digital platforms enabled real-time coordination, ensuring swift responses to disruptions and fluctuating demand. These findings highlight the strategic value of pooling in building adaptive, efficient, and sustainable supply chains. The study's focus on practical and strategic implications, offers valuable insights for addressing modern supply chain challenges in competitive and dynamic environments.