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Engaging stakeholders (intrapreneurial toolkit)

Author

Listed:
  • Rhoda Davidson

    (EM - EMLyon Business School)

Abstract

Effective stakeholder engagement is critical for intrapreneurial project success. Managing organizational politics, understanding power dynamics, and crafting targeted engagement strategies help intrapreneurs secure resources and sponsorship. A structured five-step framework-identifying, segmenting, strategizing, involving, and activating networks-supports systematic stakeholder management. Successful engagement strengthens project credibility, builds alliances, mitigates resistance, and aligns initiatives with organizational priorities, enhancing the intrapreneurial project's chances of overcoming internal competition and bureaucratic challenges.

Suggested Citation

  • Rhoda Davidson, 2026. "Engaging stakeholders (intrapreneurial toolkit)," Post-Print hal-05647732, HAL.
  • Handle: RePEc:hal:journl:hal-05647732
    DOI: 10.4337/9781035338054.00082
    as

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