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Quand le numérique booste le tourisme… mais révèle les inégalités entre grands groupes et PME

Author

Listed:
  • Damien Chaney

    (Groupe ESC Troyes en Champagne, Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School)

  • Julian Hofmann

    (Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School)

  • Mustafeed Zaman

    (Métis Lab EM Normandie - EM Normandie - École de Management de Normandie = EM Normandie Business School)

Abstract

L'industrie du tourisme a été profondément transformée par l'avènement du numérique. À titre d'illustration, en 2023, plus de 80 % des réservations de voyage par des touristes français ont été faites en ligne. Après la pandémie du Covid 19, l'attractivité touristique a connu une forte reprise, notamment grâce à la facilitation et à l'organisation numérique des voyages.

Suggested Citation

  • Damien Chaney & Julian Hofmann & Mustafeed Zaman, 2024. "Quand le numérique booste le tourisme… mais révèle les inégalités entre grands groupes et PME," Post-Print hal-05614826, HAL.
    • Handle: RePEc:hal:journl:hal-05614826
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