How To Manage Generation Z In Business Life?

Business life which can be considered as a system, is affected by the fast and continuous changing environment and does not stay as same as present. Some of the environmental factors those are changing the business life are provided legal, economic and availability – featured opportunities to the organizations and technological and social developments. Technology that takes a large place in human lives and important global events such as wars, natural disasters and financial crisis can differentiate the individuals living in a certain time gap from the previous generations. Present generation which is called generation z who has some common and unique characteristics comparing to the previous ones, is started to be seen in the business life in different positions. The present workforce who is constituted by the previous generations' individuals are starting to get older and slower to this fast changing world. Moreover, they may be suffering in reacting to these changes as fast as required. Day by day new generation will start taking the positions under the control and experiences of the present workforce. In the organizations, especially what human resources management should do is managing these new dynamic talents who will lead these organizations one step further in the future, to get the maximum efficiency from them. This research is a theoretical study which investigates the different and more salient expectations and features of new generation z comparing to the previous ones and the ways of managing them.