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Plantasia, a Phytography of a Sunflower

Author

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  • Boris Collet

    (USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc, IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc, Institut d'Administration des Entreprises (IAE) - Savoie Mont-Blanc)

  • Adèle Gruen

    (DRM - Dauphine Recherches en Management - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

Abstract

What happens when we start naming every living thing using market and consumption terminology? Let's imagine a world where everything is consumed, everyone is a consumer, and every gesture is consumption. In this project, we adopted a Poetic take on such an ironic view. If plants are consumers, what would an ethnography of a plant look like? What if plants were capable of auto-ethnography? What would their fieldnotes look like? Probably something very different from what we came up with... The inescapability of our human perspective is perceptible in this poem. However, these post-human approaches seem necessary to consider non-human actors and their role in our societies and consumer cultures.

Suggested Citation

  • Boris Collet & Adèle Gruen, 2025. "Plantasia, a Phytography of a Sunflower," Post-Print hal-05322129, HAL.
    • Handle: RePEc:hal:journl:hal-05322129
    DOI: 10.1362/147539225X17466320388752
    Note: View the original document on HAL open archive server: https://hal.science/hal-05322129v1
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