IDEAS home Printed from https://ideas.repec.org/p/hal/journl/hal-05241903.html
   My bibliography  Save this paper

Fear And Anger Combination In Prevention Messages
[L’Association De La Peur Et De La Colere Dans Les Messages De Prevention]

Author

Listed:
  • Cécile Colin

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

  • Olivier Droulers

    (CREM - Centre de recherche en économie et management - UNICAEN - Université de Caen Normandie - NU - Normandie Université - UR - Université de Rennes - CNRS - Centre National de la Recherche Scientifique)

Abstract

This research in progress ("work-in-progress communication") focuses on the influence of anger and fear combination in an anti-smoking prevention message. In an exploratory experiment, we analyze the effect of a fear and anger appeal message, in comparison with a fear appeal message (without anger), on the intention to reduce cigarette consumption. The first result of the experiment showed that exposure to the fearful and angry message (versus fearful message) lead to a stronger intention to reduce cigarette consumption. Besides, additional results highlight that the fear appeal message does not elicit fear only. These results lead to a series of issues that we try to answer through a main experiment (in progress) of which we present the first fruits.

Suggested Citation

  • Cécile Colin & Olivier Droulers, 2018. "Fear And Anger Combination In Prevention Messages [L’Association De La Peur Et De La Colere Dans Les Messages De Prevention]," Post-Print hal-05241903, HAL.
    • Handle: RePEc:hal:journl:hal-05241903
    as

    Download full text from publisher

    To our knowledge, this item is not available for download. To find whether it is available, there are three options:
    1. Check below whether another version of this item is available online.
    2. Check on the provider's web page whether it is in fact available.
    3. Perform a
    for a similarly titled item that would be available.

    More about this item

    Keywords

    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;
    ;

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:hal:journl:hal-05241903. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: CCSD (email available below). General contact details of provider: https://hal.archives-ouvertes.fr/ .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.