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Orchestrating a multi-stakeholder supply chain network: The case of exporters in cocoa certification in Cote d'Ivoire

Author

Listed:
  • Kouamé Casimir Gboko

    (INPHB - Institut national polytechnique Félix Houphouët-Boigny)

  • François Ruf

    (UMR ART-Dev - Acteurs, Ressources et Territoires dans le Développement - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier - CNRS - Centre National de la Recherche Scientifique)

  • Guy Faure

    (UMR Innovation - Innovation et Développement dans l'Agriculture et l'Alimentation - Cirad - Centre de Coopération Internationale en Recherche Agronomique pour le Développement - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - Institut Agro - Montpellier SupAgro - Institut Agro - Institut national d'enseignement supérieur pour l'agriculture, l'alimentation et l'environnement)

Abstract

Using a case study, this article uses the concept of network orchestration to examine the role of exporters in the implementation of voluntary cocoa certification in Côte d'Ivoire. To this end, data were collected from literature reviews, surveys of two exporters, and 20 cooperatives. Actor linkage matrix, actor linkage map and discourse analysis are used to understand the role of exporters in cocoa certification in Côte d'Ivoire. The findings show that exporters not only participate in the construction of a network of actors around the implementation of cocoa certification, but above all they pilot the network to facilitate certification implementation by actively participating in the mobility of knowledge and financial resources within the network and managing the certification process. However, although exporters play a key role in the implementation of voluntary certifications, their role as network orchestrator is dilemmatic. Indeed, they use their position as orchestrator to control sales of cooperatives' certified cocoa and their premium.

Suggested Citation

  • Kouamé Casimir Gboko & François Ruf & Guy Faure, 2021. "Orchestrating a multi-stakeholder supply chain network: The case of exporters in cocoa certification in Cote d'Ivoire," Post-Print hal-05176894, HAL.
    • Handle: RePEc:hal:journl:hal-05176894
    DOI: 10.3917/jie.034.0033
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