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Quand l'industrie concurrence la lutherie guitare traditionnelle : la proximité du numérique

Author

Listed:
  • Régis Dumoulin

    (GRANEM - Groupe de Recherche Angevin en Economie et Management - UA - Université d'Angers - AGROCAMPUS OUEST - Institut National de l'Horticulture et du Paysage)

Abstract

The business model of the artisan guitar luthier is still evolving. Some manage to devote themselves solely to making instruments, but they are not in the majority. Others combine instrument design and repair, while still others have several activities, such as distributing musical equipment or cabinetmaking, and some give lutherie courses or run workshops. Few of those we met have any business sense. One has embarked on the semi-industrial development of his own models, only to sell his shares and continue his research. Another developed a revolutionary instrument in terms of the materials used, without ever having carried out any market research or tested his ideas with potential customers. A third kindly refused to build an arch-top guitar, not because of a surfeit of orders, but to devote himself to the development of a project he had been putting off for too long, for which he had no customers. Philosophy of life sometimes clashes with economic constraints.

Suggested Citation

  • Régis Dumoulin, 2016. "Quand l'industrie concurrence la lutherie guitare traditionnelle : la proximité du numérique," Post-Print hal-05163337, HAL.
    • Handle: RePEc:hal:journl:hal-05163337
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