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Participatory territorial marketing: a synthesised approach to citizen participation in local development projects Case study of ten (10) communes in the wilaya of Tizi Ouzou (Algeria)
[Le marketing territorial participatif : approche synthétisée d'une participation citoyenne aux projets de développement local Etude de cas de dix (10) communes de la wilaya de Tizi Ouzou (Algérie)]

Author

Listed:
  • Ghalem Benbrika

    (Ecole des Hautes Etudes Commerciales, (Algérie))

  • Faouzi Ghidouche

    (EHEC Algiers - Ecole des Hautes Etudes Commerciales of Algiers - Ecole des Hautes Etudes Commerciales of Algiers)

Abstract

Through our present research, we will try to confirm if our municipalities use territorial governance that encourages participatory democracy, the main goal is to understand the methods and strategies able to create a win-win relationship between administration and administered, a qualitative study of ten municipalities attached to the wilaya of Tizi Ouzou, was realized through a semi-structured interview guide, which allowed us to conclude that a citizen contribution is indeed achievable.

Suggested Citation

  • Ghalem Benbrika & Faouzi Ghidouche, 2021. "Participatory territorial marketing: a synthesised approach to citizen participation in local development projects Case study of ten (10) communes in the wilaya of Tizi Ouzou (Algeria) [Le marketin," Post-Print hal-03453933, HAL.
    • Handle: RePEc:hal:journl:hal-03453933
    Note: View the original document on HAL open archive server: https://hal.science/hal-03453933
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