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Social responsibility of Small and Medium enterprises in Africa : myth of moving in Senegal ?
[La responsabilité sociétale des toutes petites, petites et moyennes entreprises en Afrique : un mythe en marche au Sénégal ?]

Author

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  • Angelique Ngaha Bah

    (IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12, UADB - Université Alioune Diop de Bambey)

  • Assane Ndao

    (ESP - École Supérieure Polytechnique de Dakar - UCAD - Université Cheikh Anta Diop de Dakar [Sénégal])

  • Fatou Diop Sall

    (ESP - École Supérieure Polytechnique de Dakar - UCAD - Université Cheikh Anta Diop de Dakar [Sénégal])

  • Bassirou Tidjani

    (ESP - École Supérieure Polytechnique de Dakar - UCAD - Université Cheikh Anta Diop de Dakar [Sénégal])

Abstract

Ce travail exploratoire décrit et permet de comprendre les perceptions et pratiques RSO de 29 dirigeants de TPMEs au Sénégal. Il apporte un premier éclairage indispensable à la question suivante : comment adapter la définition de la RSO à la réalité des TPMEs Africaines? L'apport essentiel de ce travail est de révéler que dans les faits, les TPMEs sénégalaises pratiquent la RSO : une RSO ad hoc, localisée ou de proximité qui donne la priorité aux parties prenantes les plus proches ; centrée sur le philanthropique et le social ; dont les fondements sont éthiques et moraux et épousent la logique des valeurs, moeurs, façons de faire et de penser, présents au Sénégal.

Suggested Citation

  • Angelique Ngaha Bah & Assane Ndao & Fatou Diop Sall & Bassirou Tidjani, 2016. "Social responsibility of Small and Medium enterprises in Africa : myth of moving in Senegal ? [La responsabilité sociétale des toutes petites, petites et moyennes entreprises en Afrique : un mythe ," Post-Print hal-01688341, HAL.
    • Handle: RePEc:hal:journl:hal-01688341
    Note: View the original document on HAL open archive server: https://hal.science/hal-01688341v1
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