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E-generation, What’s New?

Author

Listed:
  • Franck Brillet

    (CERMAT - Centre d'Études et de Recherche en MAnagement de Touraine - Institut d'Administration des Entreprises (IAE) - Tours)

  • Annabelle Hulin

    () (CERMAT - Centre d'Études et de Recherche en MAnagement de Touraine - Institut d'Administration des Entreprises (IAE) - Tours)

  • Julie Leroy

    (CERMAT - Centre d'Études et de Recherche en MAnagement de Touraine - Institut d'Administration des Entreprises (IAE) - Tours)

  • Stéphane Bourliataux-Lajoinie

    (CERMAT - Centre d'Études et de Recherche en MAnagement de Touraine - Institut d'Administration des Entreprises (IAE) - Tours)

Abstract

This article discusses the "e-generation’s" characteristics and the management tools and methods capable of handling them. In particular, we take a look at how to get a better grip on this generation’s values when faced with the issues of being attractive, recruitment, and employee loyalty that many enterprises have to deal with. Much food for thought is offered on these topics: establishing a new style of management (giving more meaning, handling the individualism/collective paradox, fostering intergenerational management, etc) and adapting existing tools (recruitment through social networks for instance)

Suggested Citation

  • Franck Brillet & Annabelle Hulin & Julie Leroy & Stéphane Bourliataux-Lajoinie, 2011. "E-generation, What’s New?," Post-Print hal-01655515, HAL.
  • Handle: RePEc:hal:journl:hal-01655515
    DOI: 10.5171/2011.784128
    Note: View the original document on HAL open archive server: http://hal.univ-reunion.fr/hal-01655515
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    File URL: http://hal.univ-reunion.fr/hal-01655515/document
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    References listed on IDEAS

    as
    1. Julie Leroy, 2008. "Gestion de la relation avec une communauté virtuelle dans une stratégie de co-création. Quelles leçons tirer du cas Fon.com ?," Post-Print hal-00565484, HAL.
    Full references (including those not matched with items on IDEAS)

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    Keywords

    generation; internet; values; HRM;

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