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L'apprentissage organisationnel de la responsabilité environnementale : un "cheminement" structuré ?

Author

Listed:
  • Pierre Baret

    (Groupe Sup de Co La Rochelle)

  • François Petit

    (Groupe Sup de Co La Rochelle, CEREGE [Poitiers] - Centre de recherche en gestion [EA 1722] - IAE Poitiers - Institut d'Administration des Entreprises (IAE) - Poitiers - UP - Université de Poitiers = University of Poitiers - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université)

Abstract

Cette recherche vise à comprendre comment et dans quelle mesure les organisations s'approprient les enjeux environnementaux sur lesquels elles communiquent. Nos enquêtes montrent que cette appropriation demeure, généralement, superficielle. Trois grappes d'entreprises se distinguent, selon leur niveau de déploiement des dispositifs d'apprentissage de la responsabilité environnementale. Néanmoins, nous faisons apparaître que ce déploiement s'opère de manière récurrente dans chaque grappe, selon un ordre précis. Ceci est confirmé par une phase d'enquête longitudinale. Il s'agit, donc, d'un véritable 'cheminement' qui structure le processus d'apprentissage. De là, nous identifions un certain nombre d'écueils, mais aussi des facteurs de réussite et des bonnes pratiques avérées permettant de guider les organisations vers un apprentissage profond de la responsabilité environnementale, clé de sa pérennisation.

Suggested Citation

  • Pierre Baret & François Petit, 2010. "L'apprentissage organisationnel de la responsabilité environnementale : un "cheminement" structuré ?," Post-Print hal-00825270, HAL.
    • Handle: RePEc:hal:journl:hal-00825270
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