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Culture nationale et développement de la confiance inter organisationnelle en milieu supply chain : Le cas du Maroc

  • Mohammed Amine Balambo


    (CRET-LOG - Centre de Recherche sur le Transport et la Logistique - AMU - Aix-Marseille Université - Université de la Méditerranée - Aix-Marseille 2)

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    Cette communication a pour objectif de comprendre l'influence que pourrait avoir la culture nationale d'un pays sur la nature de la confiance inter organisationnelle développée entre partenaires impliqués dans une supply chain. Cette étude se fondera sur un mode de raisonnement hypothético-déductif qui permettra de faire émerger un modèle théorique explicatif qui fera l'objet de deux enquêtes empiriques. La première est une étude qualitative à des fins exploratoires visant la contextualisation du modèle, puis une étude quantitative davantage confirmatoire fondée sur la méthode par les équations structurelles sous l'approche PLS (Past Least Squares).

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    Paper provided by HAL in its series Post-Print with number hal-00819995.

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    Date of creation: 2013
    Publication status: Published in Colloque LOGISTIQUA'13, 2013, Morocco. pp.23, 2013
    Handle: RePEc:hal:journl:hal-00819995
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