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Creating Loyalty in Virtual Communities

Author

Listed:
  • Kristine de Valck

    (GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique)

  • F. Langerak
  • P.C. Verhoef
  • P.W.J. Verlegh

Abstract

No abstract is available for this item.

Suggested Citation

  • Kristine de Valck & F. Langerak & P.C. Verhoef & P.W.J. Verlegh, 2003. "Creating Loyalty in Virtual Communities," Post-Print hal-00692160, HAL.
  • Handle: RePEc:hal:journl:hal-00692160
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    Cited by:

    1. Anthony Bebbington & Leni Dharmawan & Erwin Fahmi & Scott Guggenheim, 2004. "Village politics, culture and community-driven development: insights from Indonesia," Progress in Development Studies, , vol. 4(3), pages 187-205, July.

    More about this item

    Keywords

    Loyalty; Virtual Communities;

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