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La logique de l'avantage coopétitif

Author

Listed:
  • Philippe Baumard,

    (CRG - Centre de recherche en gestion - X - École polytechnique - CNRS - Centre National de la Recherche Scientifique)

Abstract

Les environnements dits "coopétitifs" caractérisent la plupart des secteurs industriels aujourd'hui, et peu d'étude sont disponibles quant à la spécificité de leurs modes d'apprentissage, et à la manière dont une firme peut tirer un avantage concurrentiel d'une stratégie d'apprentissage particulière. Ce chapitre propose d'explorer les mécanismes d'apprentissage et de signalisation qui rendent possible la situation coopétitive, et la différencie des situations d'alliance ou de compétition traditionnelles.

Suggested Citation

  • Philippe Baumard,, 2010. "La logique de l'avantage coopétitif," Post-Print hal-00539554, HAL.
    • Handle: RePEc:hal:journl:hal-00539554
    as

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