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Déterminants empiriques de l'écart de pénétration de la téléphonie mobile dans les pays de l'UEMOA : Cas du Mali et du Sénégal

Author

Listed:
  • Alain Sawadogo

    (IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - EESC-GEM Grenoble Ecole de Management - UEVE - Université d'Évry-Val-d'Essonne - TEM - Télécom Ecole de Management, ESMT - École Supérieure Multinationale des Télécommunications)

  • Chantal Ammi

    (IMT-BS - MMS - Département Management, Marketing et Stratégie - TEM - Télécom Ecole de Management - IMT - Institut Mines-Télécom [Paris] - IMT-BS - Institut Mines-Télécom Business School - IMT - Institut Mines-Télécom [Paris], LITEM - Laboratoire en Innovation, Technologies, Economie et Management (EA 7363) - EESC-GEM Grenoble Ecole de Management - UEVE - Université d'Évry-Val-d'Essonne - TEM - Télécom Ecole de Management)

Abstract

The objective of this paper therefore, is to develop a conceptual model and the instruments of measurement in order to be able to identify the background regarding mobile penetration in Africa. This research is based on the theories of acceptation and utilization of technologies and the facilitating conditions related to the countries. Based on this model, a comparative study was carried out between Mali and Senegal, which allowed us to better identify the factors and those that significantly influence the penetration of mobile telephony in Africa.

Suggested Citation

  • Alain Sawadogo & Chantal Ammi, 2015. "Déterminants empiriques de l'écart de pénétration de la téléphonie mobile dans les pays de l'UEMOA : Cas du Mali et du Sénégal," Grenoble Ecole de Management (Post-Print) hal-01264050, HAL.
    • Handle: RePEc:hal:gemptp:hal-01264050
    Note: View the original document on HAL open archive server: https://hal.science/hal-01264050
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