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Why should I comply with taxes if others don’t?: Social information and behavioral convergence: An experimental study

Author

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  • Nathalie Etchart-Vincent

    (CNRS - Centre National de la Recherche Scientifique, CES - Centre d'économie de la Sorbonne - UP1 - Université Paris 1 Panthéon-Sorbonne - CNRS - Centre National de la Recherche Scientifique, UP1 - Université Paris 1 Panthéon-Sorbonne)

  • Marisa Ratto

    (Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres, LEDa - Laboratoire d'Economie de Dauphine - IRD - Institut de Recherche pour le Développement - Université Paris Dauphine-PSL - PSL - Université Paris Sciences et Lettres - CNRS - Centre National de la Recherche Scientifique)

  • Emmanuelle Taugourdeau

    (CREST - Centre de Recherche en Économie et Statistique - ENSAI - Ecole Nationale de la Statistique et de l'Analyse de l'Information [Bruz] - Groupe ENSAE-ENSAI - Groupe des Écoles Nationales d'Économie et Statistique - X - École polytechnique - IP Paris - Institut Polytechnique de Paris - ENSAE Paris - École Nationale de la Statistique et de l'Administration Économique - Groupe ENSAE-ENSAI - Groupe des Écoles Nationales d'Économie et Statistique - IP Paris - Institut Polytechnique de Paris - CNRS - Centre National de la Recherche Scientifique, CNRS - Centre National de la Recherche Scientifique, IP Paris - Institut Polytechnique de Paris)

Abstract

This experimental study investigates the impact of social information about others' tax behavior on individuals' subsequent tax decisions. Two types of social information are introduced: (i) the average income reported within the subject's entire group, and (ii) the average income reported within a reference subgroup made of either peers or non-peers and chosen by the subject. Our results show that social information significantly affects subsequent tax decisions, with a change in reported income ranging from 15% to 30% of total income on average. Moreover, the influence of whole-group information on tax behavior appears to be stronger than that of chosen-group information. Quite strikingly, a majority of subjects show more interest in the tax behavior of non-peers than in that of peers. Finally, our data provide strong evidence of behavioral convergence towards the average tax behavior of others.

Suggested Citation

  • Nathalie Etchart-Vincent & Marisa Ratto & Emmanuelle Taugourdeau, 2026. "Why should I comply with taxes if others don’t?: Social information and behavioral convergence: An experimental study," Université Paris1 Panthéon-Sorbonne (Post-Print and Working Papers) hal-05421090, HAL.
    • Handle: RePEc:hal:cesptp:hal-05421090
    DOI: 10.1016/j.socec.2025.102497
    Note: View the original document on HAL open archive server: https://hal.science/hal-05421090v1
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    JEL classification:

    • C91 - Mathematical and Quantitative Methods - - Design of Experiments - - - Laboratory, Individual Behavior
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • H26 - Public Economics - - Taxation, Subsidies, and Revenue - - - Tax Evasion and Avoidance

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