Oblique Strategist: Gaining Competitive Advantage Through Conjectural Knowledge in Unusually Aggresive Environment
Strategic theorists argue that competitive advantage lies in acquisition and protection of singular knowledge. We argue that this static perspective, gaining competitive advantage lies in the ability to find short-cuts to double-cross competitors while maintaining legitimacy.
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|Date of creation:||1996|
|Date of revision:|
|Contact details of provider:|| Postal: France; Institut de Recherche en Gestion. Universite de Paris XII - Val deMarne. 3-5, Voie Felix Eboue - 94000 Creteil. France|
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