IDEAS home Printed from https://ideas.repec.org/p/dpc/wpaper/0511.html
   My bibliography  Save this paper

Freeware As An Advertisement

Author

Listed:
  • Niem Le Duc

    (Department of Economics, Tay Nguyen University, Vietnam.)

Abstract

This paper examines the situation in which a monopolist offers freeware as an advertisement to increase the demand in order to maximize profit even though the existence of such freeware will reduce the power of the monopolist in the market. We prove that the successful application of freeware is dependent on the number of potential consumers and there exists an optimal quality design for freeware in this situation.

Suggested Citation

  • Niem Le Duc, 2011. "Freeware As An Advertisement," Working Papers 05, Development and Policies Research Center (DEPOCEN), Vietnam.
  • Handle: RePEc:dpc:wpaper:0511
    as

    Download full text from publisher

    File URL: http://depocenwp.org/upload/pubs/LeDucNiem/Freeware%20as%20an%20Advertisement_DEPOCENWP.pdf
    Download Restriction: no
    ---><---

    More about this item

    Keywords

    Freeware; Software; Advertisement;
    All these keywords.

    JEL classification:

    • L86 - Industrial Organization - - Industry Studies: Services - - - Information and Internet Services; Computer Software
    • D83 - Microeconomics - - Information, Knowledge, and Uncertainty - - - Search; Learning; Information and Knowledge; Communication; Belief; Unawareness
    • D42 - Microeconomics - - Market Structure, Pricing, and Design - - - Monopoly

    Statistics

    Access and download statistics

    Corrections

    All material on this site has been provided by the respective publishers and authors. You can help correct errors and omissions. When requesting a correction, please mention this item's handle: RePEc:dpc:wpaper:0511. See general information about how to correct material in RePEc.

    If you have authored this item and are not yet registered with RePEc, we encourage you to do it here. This allows to link your profile to this item. It also allows you to accept potential citations to this item that we are uncertain about.

    We have no bibliographic references for this item. You can help adding them by using this form .

    If you know of missing items citing this one, you can help us creating those links by adding the relevant references in the same way as above, for each refering item. If you are a registered author of this item, you may also want to check the "citations" tab in your RePEc Author Service profile, as there may be some citations waiting for confirmation.

    For technical questions regarding this item, or to correct its authors, title, abstract, bibliographic or download information, contact: Doan Quang Hung (email available below). General contact details of provider: https://edirc.repec.org/data/depocvn.html .

    Please note that corrections may take a couple of weeks to filter through the various RePEc services.

    IDEAS is a RePEc service. RePEc uses bibliographic data supplied by the respective publishers.