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Gesellschaftsgefährdende digitale Geschäftsmodelle? Nachwuchswissenschaftliche Fallstudien zu SHEIN, Amazon KDP, Teads, Character.AI und Suno AI
[Digital Business Models as a Threat to Society? Case Studies by Emerging Scholars on SHEIN, Amazon KDP, Teads, Character.AI and Suno AI]

Author

Listed:
  • Khabyuk, Olexiy

    (Faculty of Business Studies of the Hochschule Düsseldorf University of Applied Sciences)

  • Meier, Sarah
  • Reimer, Lara
  • Winnemöller, Clara
  • Kreimeyer, Rosa Anne
  • Peintinger, Rena

Abstract

Der vorliegende Sammelband versammelt fünf Hausarbeiten aus dem Bachelor-Modul E-Business im Studiengang „Kommunikations- und Multimediamanagement“ an der Hochschule Düsseldorf. Das Rahmenthema des Moduls lautete gesellschaftsgefährdende Wirkungen digitaler Geschäftsmodelle. In den Arbeiten wurden zunächst Geschäftsmodelle SHEIN, Amazon KDP, Teads, Character.AI und Suno AI beschrieben und ihre Wettbewerbsfähigkeit untersucht sowie anschließend ihre gesellschaftlichen Wirkungen abgeleitet. Wiederkehrende Befunde sind Verweildauer- und Bindungsmaximierung als Geschäftslogik, Intransparenz von Plattformmechanismen, Abhängigkeiten der Marktgegenseite, Verlagerung von Risiken und Kosten auf Nutzerinnen, Kreative und Gesellschaft.

Suggested Citation

  • Khabyuk, Olexiy & Meier, Sarah & Reimer, Lara & Winnemöller, Clara & Kreimeyer, Rosa Anne & Peintinger, Rena, "undated". "Gesellschaftsgefährdende digitale Geschäftsmodelle? Nachwuchswissenschaftliche Fallstudien zu SHEIN, Amazon KDP, Teads, Character.AI und Suno AI [Digital Business Models as a Threat to Society? Case Studies by Emerging Scholars on SHEIN, Amazon KD," Duesseldorf Working Papers in Applied Management and Economics 64, Duesseldorf University of Applied Sciences.
    • Handle: RePEc:ddf:wpaper:64
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    JEL classification:

    • D40 - Microeconomics - - Market Structure, Pricing, and Design - - - General
    • M14 - Business Administration and Business Economics; Marketing; Accounting; Personnel Economics - - Business Administration - - - Corporate Culture; Diversity; Social Responsibility

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