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Betriebliches Immobilienmanagement im Mittelstand

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  • Pfnür, Andreas
  • Hartmann, Steffen
  • Pärssinen, Markus

Abstract

Seit Anfang der 90er-Jahre wird das betriebliche Immobilienmanagement in Deutschland zunehmend professionalisiert und erfolgsorientiert ausgerichtet. Wissenschaftliche Untersuchungen zu diesem Thema gibt es in Deutschland seit mehr als zehn Jahren, eine Untersuchung auf Mittelstandsebene liegt bislang allerdings noch nicht vor. Im Rahmen dieser Studie hat die Ernst & Young Real Estate GmbH (Ernst & Young Real Estate) gemeinsam mit dem Lehrstuhl von Herrn Professor Pfnür, TU Darmstadt, Forschungscenter Betriebliche Immobilienwirtschaft, die besonderen Bedürfnisse mittelständischer Unternehmen im Immobilienmanagement untersucht. Dieses Projekt ist eingebunden in die bundesweite Initiative der Ernst & Young AG Wirtschaftsprüfungsgesellschaft Steuerberatungsgesellschaft „Agenda Mittelstand“. Die Studie soll Aufschluss darüber geben, welche Anforderungen an das mittelständische Immobilienmanagement heute gestellt werden, wie erfolgreich das Management mit diesen Anforderungen umgeht und ob es spezielle Problemfelder bei mittelständischen Unternehmen im Zusammenhang mit dem Immobilienmanagement gibt. In dieser Studie defi nieren wir* den Mittelstand in Anlehnung an die Defi nition des Instituts für Mittelstandsforschung Bonn. Maßgeblich für die Bezeichnung „Mittelstand“ sind demnach nicht die Anzahl der Mitarbeiter, die Bilanzsumme oder der Umsatz; vielmehr muss es sich um ein familienkontrolliertes Unternehmen handeln. Aus dieser Zielgruppe haben wir vor allem die „großen“ Mittelständler ausgesucht und befragt. Die Befragung erfolgte teils schriftlich, teils per Telefon. In den Telefoninterviews wurden dieselben Fragen gestellt wie auf dem Fragebogen. Weitere Informationen zum Untersuchungskonzept und zur Vorgehensweise haben wir im Anhang ausführlich dargestellt.

Suggested Citation

  • Pfnür, Andreas & Hartmann, Steffen & Pärssinen, Markus, 2008. "Betriebliches Immobilienmanagement im Mittelstand," Publications of Darmstadt Technical University, Institute for Business Studies (BWL) 36105, Darmstadt Technical University, Department of Business Administration, Economics and Law, Institute for Business Studies (BWL).
  • Handle: RePEc:dar:wpaper:36105 Note: for complete metadata visit http://tubiblio.ulb.tu-darmstadt.de/36105/
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    References listed on IDEAS

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