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Digital News Consumption: Evidence from Smartphone Content in the 2024 US Elections

Author

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  • Aridor, Guy
  • Dekel, Tevel
  • Jiménez-Durán, Rafael
  • Levy, Ro'ee
  • Song, Lena

Abstract

Using novel smartphone content data, we document that exposure to election-related content for the median American is arguably small. Moreover, exposure rarely comes from news apps and instead mostly occurs through non-traditional sources, such as social media and video apps. While the median was low, we find substantial heterogeneity: individuals in the 90th percentile consume over 50 times the content of those in the 10th percentile. A variance decomposition shows that apps play a role in driving exposure gaps (e.g., X versus Facebook), but individual characteristics (e.g., living in a swing state) are the dominant drivers of election-related exposure.

Suggested Citation

  • Aridor, Guy & Dekel, Tevel & Jiménez-Durán, Rafael & Levy, Ro'ee & Song, Lena, 2025. "Digital News Consumption: Evidence from Smartphone Content in the 2024 US Elections," CEPR Discussion Papers 20957, C.E.P.R. Discussion Papers.
    • Handle: RePEc:cpr:ceprdp:20957
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