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Demographic And Socio-Economic Characteristics And The Consumption Of Dietary Foods: An Illustration From An Economy In Transition

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Listed:
  • Florkowski, Wojciech J.
  • Moon, Wanki
  • Resurreccion, Anna V.A.
  • Paraskova, Pavlina
  • Beuchat, Larry R.
  • Chinnan, Manjeet S.
  • Jordanov, Jordan

Abstract

The market for functional foods in industrialized nations has shown rapid growth over the last decades, sales being estimated at $9 billion in 1995. The emerging market economies of Central and Eastern Europe provide a unique opportunity to study consumer behavior regarding the consumption of functional foods. This paper examines demographic and socio-economic factors affecting consumer beliefs in dietary properties of food in Bulgaria, one of the economies in transition. Estimated results are expected to provide information useful for developing marketing strategies for dietary food product marketing and assist in the formulation of policies and education programs to assure that consumers make informed choices in product selection. Educational attainment level, gender, household size, and regional variables were found to have statistically significant effects on consumer beliefs in dietary properties of food in Bulgaria.

Suggested Citation

  • Florkowski, Wojciech J. & Moon, Wanki & Resurreccion, Anna V.A. & Paraskova, Pavlina & Beuchat, Larry R. & Chinnan, Manjeet S. & Jordanov, Jordan, 1998. "Demographic And Socio-Economic Characteristics And The Consumption Of Dietary Foods: An Illustration From An Economy In Transition," Faculty Series 16664, University of Georgia, Department of Agricultural and Applied Economics.
  • Handle: RePEc:ags:ugeofs:16664
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    File URL: http://purl.umn.edu/16664
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    References listed on IDEAS

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    3. Hanson, James C., 1997. "Opportunities And Challenges In Cooperative Extension For Agricultural Economists," Agricultural and Resource Economics Review, Northeastern Agricultural and Resource Economics Association, vol. 26(2), October.
    4. Caswell, Margriet & Fuglie, Keith O. & Ingram, Cassandra & Jans, Sharon & Kascak, Catherine, 2001. "Adoption of Agricultural Production Practices: Lessons Learned from the U.S. Department of Agriculture Area Studies Project," Agricultural Economics Reports 33985, United States Department of Agriculture, Economic Research Service.
    5. Johnson, James D. & Perry, Janet E. & Korb, Penelope J. & Sommer, Judith E. & Ryan, James T. & Green, Robert C. & Durst, Ron L. & Monke, James D., 2001. "Structural and Financial Characteristics of U.S. Farms: 2001 Family Farm Report," Agricultural Information Bulletins 33707, United States Department of Agriculture, Economic Research Service.
    6. Greene, Catherine R., 2001. "U.S. Organic Farming Emerges in the 1990s: Adoption of Certified Systems," Agricultural Information Bulletins 33777, United States Department of Agriculture, Economic Research Service.
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