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Consumer Attitudes Toward Food Labeling and Other Shopping Aids

Author

Listed:
  • Smith, Richard B.
  • Brown, Judy A.
  • Weimer, Jon P.

Abstract

Most shoppers need and want food labeling and other shopping aids, according to national surveys held in 1976 and 1977 to examine consumer food-related behavior. Survey results also indicate that open dating and individually priced food packages are particularly important to food shoppers. They want more food-storing instructions and nutrition data, while calling for prethaw information on frozen food packages. Shoppers in large households and those with children have a significantly greater interest in most of the shopping aids. Male shoppers, the elderly, and the less educated are least influenced by labeling information.

Suggested Citation

  • Smith, Richard B. & Brown, Judy A. & Weimer, Jon P., 1979. "Consumer Attitudes Toward Food Labeling and Other Shopping Aids," Agricultural Economic Reports 307872, United States Department of Agriculture, Economic Research Service.
  • Handle: RePEc:ags:uerser:307872
    DOI: 10.22004/ag.econ.307872
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    References listed on IDEAS

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    1. Price, Charlene C., 1978. "Consumer Awareness and Use of Unit Pricing," Economics Statistics and Cooperative Services (ESCS) Reports 279710, United States Department of Agriculture, Economic Research Service.
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