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Farm-to-Retail Margins for Appalachian Apples Marketed in Pittsburgh, 1949-50 Season

Author

Listed:
  • Reizenstein, H. H.
  • Bitting, H. W.

Abstract

Excerpts from the report: The Appalachian apple area, located in the States of Virginia, West Virginia, Maryland, and Pennsylvania, is one of the more important sources of apple shipments in the United States. Successful marketing of the crop affects the welfare of the many enterprises and individuals who are engaged in the industry. Growers in this area face severe competition, not only from apples produced in other parts of the country, but increasingly from other fruits, especially citrus. This study was undertaken in order to obtain current information on the marketing of apples from the Appalachian area (or Cumberland-Shenandoah area, as it is sometimes called) and the margin taken by each marketing agency in relation to the services performed. In particular, interest was directed toward learning more about variations in the costs of packing-shed and shipping-point services before the fruit was actually shipped in fresh-packaged form. Such a study can be used in locating the points at which there may be possibilities of improving marketing practices and increasing marketing efficiency.

Suggested Citation

  • Reizenstein, H. H. & Bitting, H. W., 1951. "Farm-to-Retail Margins for Appalachian Apples Marketed in Pittsburgh, 1949-50 Season," Agricultural Information Bulletins 308610, United States Department of Agriculture, Economic Research Service.
    • Handle: RePEc:ags:uersab:308610
    DOI: 10.22004/ag.econ.308610
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    File URL: https://ageconsearch.umn.edu/record/308610/files/aib44.pdf
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    Cited by:

    1. Burns, Alfred J. & Rockwell, George R., Jr. & Thigpen, Elton, 1963. "Apple Marketing--A Review of Economic Research, 1945-60," Miscellaneous Publications 320352, United States Department of Agriculture, Economic Research Service.

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