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Improving the Truck Delivery Operations of a Wholesale Grocer: A Case Study

Author

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  • Snitzler, James R.

Abstract

Excerpts from the report Introduction: Wholesale grocery firms are confronted with the problem of increasing costs in their handling and delivery operations. These increasing costs are of concern not only to wholesalers, but also to consumers and to producers. Increased marketing costs wherever they occur in the distribution channel may be reflected in lower returns to growers, lower profits to distributors, and higher prices to consumers. In recognition of this problem, this time study and cost analysis of the delivery operations of an independent wholesale grocery firm in Baltimore, Md., was undertaken. It is the first of a series of case studies designed to develop (1) less costly methods for delivering groceries, and (2) principles and methods which may be used by wholesalers in determining the relative profitability of delivering orders of varying size.

Suggested Citation

  • Snitzler, James R., 1956. "Improving the Truck Delivery Operations of a Wholesale Grocer: A Case Study," Marketing Research Reports 310279, United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program.
    • Handle: RePEc:ags:uamsmr:310279
    DOI: 10.22004/ag.econ.310279
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    File URL: https://ageconsearch.umn.edu/record/310279/files/mrr127.pdf
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    Cited by:

    1. Purcell, Margaret R., 1960. "Nonfat Dry Milk Packaged for Household Use: Marketing Practices and Costs of Manufacture and Distribution," Marketing Research Reports 311300, United States Department of Agriculture, Agricultural Marketing Service, Transportation and Marketing Program.

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