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Alternative producer-consumer relationships: the AgroGeoTrace project and the speciality products virtual roads

Listed author(s):
  • Chiodo, Emilio
  • Salvioni, Cristina

The AgroGeoTrace (AGT) project makes use of Geographical Information Systems and multichannel information technologies to facilitate the access of final consumers to local food speciality products. The project builds a prototype of an informative system designed, first, to help consumers to understand the agronomic and technological characteristics that make the targeted products special ones, and, second, to precisely and easily locate the sites (farms and oil mills) where they can buy them. The information made available through the project is intended to the symbolic relocalization of the regional products, hence to promote them and to create added value. The final outcomes of the project are the virtual maps of on-farm shops made available on Digital television (channel In+), PDAs and mobile phones.

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Paper provided by European Association of Agricultural Economists in its series 2008 International Congress, August 26-29, 2008, Ghent, Belgium with number 43940.

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Date of creation: 2008
Handle: RePEc:ags:eaae08:43940
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