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Improving consumer evaluation of the EU organic label: cross-country evidence on the effectiveness of logo modification

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  • Hartmann, Monika
  • Yeh, Ching-Hua
  • Gorton, Matthew
  • Tocco, Barbara
  • Török, Aron

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  • Hartmann, Monika & Yeh, Ching-Hua & Gorton, Matthew & Tocco, Barbara & Török, Aron, 2019. "Improving consumer evaluation of the EU organic label: cross-country evidence on the effectiveness of logo modification," 172nd EAAE Seminar, May 28-29, 2019, Brussels, Belgium 289730, European Association of Agricultural Economists.
    • Handle: RePEc:ags:eaa172:289730
    DOI: 10.22004/ag.econ.289730
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    Keywords

    Agricultural and Food Policy; Marketing;

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