Printed from https://ideas.repec.org/n/nep-mkt/2019-07-15.html
Report NEP-MKT-2019-07-15
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Atanu Adhikari, 2019, "Using Sensory Memorabilia to design Experience Product," Working papers, Indian Institute of Management Kozhikode, number 327, Mar.
- Tom Akana, 2019, "Consumer Payment Preferences and the Impact of Technology and Regulation: Insights from the Visa Payment Panel Study," Consumer Finance Institute discussion papers, Federal Reserve Bank of Philadelphia, number 19-1, Jul, DOI: 10.21799/frbp.dp.2019.01.