Printed from https://ideas.repec.org/n/nep-mkt/2011-02-12.html
Report NEP-MKT-2011-02-12
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Béatrice Parguel & Florence Benoît-Moreau & Fabrice Larceneux, 2011, "How Sustainability Ratings Might Deter "Greenwashing": A Closer Look at Ethical Corporate Communication," Post-Print, HAL, number halshs-00561187.
- Bradu, Cosmina Paula, 2011, "Se așteaptă consumatorii ca organizațiile să fie responsabile din punct de vedere social?
[What do consumers expect from companies regarding social responsibility?]," MPRA Paper, University Library of Munich, Germany, number 28472, Jan. - Paris Cleanthous, 2011, "Welfare Effects of Pharmaceutical Informative Advertising," University of Cyprus Working Papers in Economics, University of Cyprus Department of Economics, number 02-2011, Jan.
- Item repec:vie:viennp:1102 is not listed on IDEAS anymore
- Bradu, Cosmina Paula, 2011, "Responsabilitatea Socială Corporativă (CSR) - un concept în continuă evoluție
[Corporate Social Responsibility (CSR) -a continuously evolving concept]," MPRA Paper, University Library of Munich, Germany, number 28594, Feb. - Arvidsson, Sara, 2011, "Predictors of customer loyalty in automobile insurance: The role of private information in risky driving behavior and claim history," Working Papers, Swedish National Road & Transport Research Institute (VTI), number 2011:2, Feb.