Report NEP-MKT-2010-09-03This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.
The following items were announced in this report:
- Wolfgang Polasek, 2010. "Endogeneity and Exogeneity in Sales Response Functions," Working Paper Series 21_10, The Rimini Centre for Economic Analysis.
- Item repec:dgr:eureri:1765019671 is not listed on IDEAS anymore
- Maria Rosa Borges & Ana Sofia Branca, 2010. "The Impact of Corporate Rebranding on the Firm's Market Value," Working Papers Department of Economics 2010/13, ISEG - Lisbon School of Economics and Management, Department of Economics, Universidade de Lisboa.