Report NEP-MKT-2010-07-03

This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. Joao Carlos Correia Leitao issued this report. It is usually issued weekly.

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Other reports in NEP-MKT

The following items were announced in this report:

• Elena Pardo & Inés Küster Boluda & Torpong Suemanotham, 2010. "Product placement in video games as a marketing strategy: an attempt to analysis in Disney company," Working Papers. Serie EC 2010-04, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie).
• Filippo Randelli, 2010. "Open source GIS based strategies for firms: a spatial analysis application to the inland terminal of Livorno," Working Papers - Economics wp2010_08.rdf, Universita' degli Studi di Firenze, Dipartimento di Scienze per l'Economia e l'Impresa.
• Inés Küster Boluda & Natalia Vila López & Vicente Castillo, 2010. "Efectos de los videojuegos en las marcas emplazadas: la transmisión de imagen a través de las emociones," Working Papers. Serie EC 2010-05, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie).
• Jacint Balaguer Coll & José C. Pernías, 2010. "Spatial density, average prices and price dispersion. Evidence from the Spanish hotel industry," Working Papers. Serie EC 2010-03, Instituto Valenciano de Investigaciones Económicas, S.A. (Ivie).
• Evens Salies, 2010. "Pricing policy in the presence of pro-environmental consumers," Documents de Travail de l'OFCE 2010-03, Observatoire Francais des Conjonctures Economiques (OFCE).
• Dean Karlan & Sendhil Mullainathan & Margaret McConnell & Jonathan Zinman, 2010. "Getting to theTop of Mind: How Reminders Increase Saving," Working Papers id:2587, eSocialSciences.