Printed from https://ideas.repec.org/n/nep-mkt/2007-04-09.html
Report NEP-MKT-2007-04-09
This is the archive for NEP-MKT, a report on new working papers in the area of Marketing. João Carlos Correia Leitão (Joao Carlos Correia Leitao) issued this report. It is usually issued weekly.Subscribe to this report: email, RSS, or Mastodon, or Bluesky.
Other reports in NEP-MKT
The following items were announced in this report:
- Item repec:dgr:eureri:300010399 is not listed on IDEAS anymore
- Item repec:dgr:eureri:300010401 is not listed on IDEAS anymore
- Rajagopal & Rajagopal, Amritanshu, 2007, "Brand Metrics: A Tool to Measure Performance," Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México, number 2007-02-MKT, Mar.
- Rajagopal, 2007, "New Product Introduction and Seasonality Effect in Food Products Retailing," Marketing Working Papers, Tecnológico de Monterrey, Campus Ciudad de México, number 2007-01-MKT, Mar.
- Item repec:lan:wpaper:004730 is not listed on IDEAS anymore
- Item repec:fal:wpaper:06010 is not listed on IDEAS anymore