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The Impact of Terrorism on the German Event Industry – An Empirical Study on Security Measures and Attendees’ Risk Perception

In: Menschen, Marken, Moshpits: Wirtschaftliche und kommunikative Aspekte von Open-Air-Veranstaltungen am Beispiel von Metal-Festivals in Deutschland

Author

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  • Dugrillon, Nele

Abstract

Events are a constant factor in daily life, fulfilling people with joy, experiences, and unforgettable memories. However, since the early 2000s, a major cloud lies over the festival and event industry. Multiple terror attacks, starting with the influential attack of the 11th of September 2001, shocked and unsettled the world. Terrorism evolved into a great threat, which triggered extensive changes in various fields, including the security sector as well as the event industry. Security measures had to be developed and reinforced, particularly on site of events as a result of multiple incidents at public events. The author researches the specific protection measures implemented and the risk perception of event attendees by using a mixed-methods approach. Findings reveal an increased awareness for terrorism and an intensification of security measures on the event organizer’s side. Event attendees have an enhanced risk perception towards terrorism and specific events, they attach importance to diverse security measures, but also admit that they negatively impact the event experience. Generally, they do not change their behavior concerning event attendance. As result of this research, the author was enabled to propose reasonable suggestions and recommendations for further research and the event and festival industry in general.

Suggested Citation

  • Dugrillon, Nele, 2025. "The Impact of Terrorism on the German Event Industry – An Empirical Study on Security Measures and Attendees’ Risk Perception," EconStor Open Access Book Chapters, in: Menschen, Marken, Moshpits: Wirtschaftliche und kommunikative Aspekte von Open-Air-Veranstaltungen am Beispiel von Metal-Festivals in Deutschland, pages 265-304, ZBW - Leibniz Information Centre for Economics.
    • Handle: RePEc:zbw:eschap:320410
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    References listed on IDEAS

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    1. Akanksha. A. Kherdikar-Kurlekar & Anusuya S., 2011. "A Study on Role of Data Mining in Research Methodology," Indian Journal of Commerce and Management Studies, Educational Research Multimedia & Publications,India, vol. 2(3), pages 22-30, March.
    2. Melanie De Vocht & An-Sofie Claeys & Verolien Cauberghe & Mieke Uyttendaele & Benedikt Sas, 2016. "Won’t we scare them? The impact of communicating uncontrollable risks on the public’s perception," Journal of Risk Research, Taylor & Francis Journals, vol. 19(3), pages 316-330, March.
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