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Research on the Impact of Rural Revitalization Strategy on the New Generation of Migrant Workers Returning Home to Start a Business

In: Economic Management and Big Data Application Proceedings of the 3rd International Conference

Author

Listed:
  • JunHua Hou
  • JuanYan Zhou
  • MingXiang Li

Abstract

Based on the data of CLDS2018 (2018 China Labor Dynamics Survey), using the binary logistic regression model method, the rural revitalization evaluation index system is constructed from five dimensions of “industry prosperity, ecological livability, rural civilization, effective governance, and affluent life.” It aims to explore the impact of rural revitalization strategy on the new generation of migrant workers returning home to start a business. The research shows that: industrial prosperity, rural civilization, effective governance, and prosperous life have varying degrees of influence on the new generation of migrant workers returning to their hometowns to start a business, and the impact on ecological livability is not significant. In this regard, with the help of digital empowerment, Internet information dissemination, and other technologies, policy recommendations for improving the new generation of migrant workers to return to their hometowns to start businesses are put forward.

Suggested Citation

  • JunHua Hou & JuanYan Zhou & MingXiang Li, 2024. "Research on the Impact of Rural Revitalization Strategy on the New Generation of Migrant Workers Returning Home to Start a Business," World Scientific Book Chapters, in: Sikandar Ali Qalati (ed.), Economic Management and Big Data Application Proceedings of the 3rd International Conference, chapter 32, pages 366-375, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9789811270277_0032
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    More about this item

    Keywords

    Big Data; Information Management; Economic; Data Applications; Blockchain; E-commerce;
    All these keywords.

    JEL classification:

    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • C8 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology

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