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Study on Market Effect of Agricultural Product Incentive Policy for Quality and Safety

In: Economic Management and Big Data Application Proceedings of the 3rd International Conference

Author

Listed:
  • Xiaohua Fan
  • Rui Li
  • Jialin Luo
  • Kun Wei
  • Xinyue Zhang

Abstract

The agricultural product incentive policy for quality and safety aims to promote the overall continuous improvement of the agricultural products market’s quality and safety level. But its market effect in the case of information asymmetry determines its actual role. Based on the lemon market theory, this study designed a two-stage single-group post-test experiment. The first stage simulated the consumer’s agricultural product selection behavior in the case of information asymmetry, and the second stage verified the market effect of the agricultural product incentive policy for quality and safety. The results show that under the condition of information asymmetry, the agricultural product incentive policy for quality and safety is indeed conducive to improving the consumers’ perceived quality. Only when the improved perceived quality exceeds the overall average quality of the market, are consumers willing to pay and buy. This study verifies the market effect of agricultural product incentive policy for quality and safety, and reveals its boundary conditions when it works, which has great guiding significance for practice.

Suggested Citation

  • Xiaohua Fan & Rui Li & Jialin Luo & Kun Wei & Xinyue Zhang, 2024. "Study on Market Effect of Agricultural Product Incentive Policy for Quality and Safety," World Scientific Book Chapters, in: Sikandar Ali Qalati (ed.), Economic Management and Big Data Application Proceedings of the 3rd International Conference, chapter 7, pages 69-82, World Scientific Publishing Co. Pte. Ltd..
  • Handle: RePEc:wsi:wschap:9789811270277_0007
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    More about this item

    Keywords

    Big Data; Information Management; Economic; Data Applications; Blockchain; E-commerce;
    All these keywords.

    JEL classification:

    • C63 - Mathematical and Quantitative Methods - - Mathematical Methods; Programming Models; Mathematical and Simulation Modeling - - - Computational Techniques
    • C8 - Mathematical and Quantitative Methods - - Data Collection and Data Estimation Methodology; Computer Programs
    • O14 - Economic Development, Innovation, Technological Change, and Growth - - Economic Development - - - Industrialization; Manufacturing and Service Industries; Choice of Technology

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